Data Blending for Enrichment

Data Blending for Enrichment

Business value:

  1. Ensures complete picture of accounts - NO CRM BLIND SPOTS!

  2. Streamlines sales activities with less time researching and more time selling

  3. Better crafted and more focused targeting with outreach

  4. Ability to blend (and compare) enrichment data from multiple sources

How it works:

  1. CaliberMind loads enrichment data from vendors such as Clearbit, FullContact, Kickfire, Dun & Bradstreet, and others.
  2. Enrichment data is loaded into a staging area in CaliberMind to compare vendors (if applicable) and assess field-level data.
  3. Only CLEAN and COMPLETE data is sent back to source CRM system.

Tony is the author of this solution article.

Did you find it helpful? Yes No

Send feedback
Sorry we couldn't be helpful. Help us improve this article with your feedback.